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A fake commercial I shot a while ago with a friend. It's influenced by the famous DeBeers commercials, with the tone of an Axe commercial.
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23 Likes
  • RE1000 9 months ago
    Nice one!
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  • Caroline Martin 9 months ago
    Brilliant!
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  • Adam C. 9 months ago
    mmm gatorade
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  • groupofone 9 months ago
    Damn, and my fridge is void of Gatorade! What am I to do?!
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  • Hunkie Chan 9 months ago
    lol, great commercial !
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  • Brett Russell Dougherty 9 months ago
    orange is the best.
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  • Jonathan Marcus 8 months ago
    Cool "mash-up"!

    Josh wrote a very informed and insightful post on HD Media which led me to this video:

    blogs.mediapost.com/tv_board/?p=200

    "The game changed on Oct. 16. And Madison Ave - youve lost. Before it was even particularly clear there was an arms race going on, the consumer won. Democratized Media has surpassed Mass Media."
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  • Radthanael 8 months ago
    That was pretty well done - great work.
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  • Chris Gampat 5 months ago
    how did you set the gatorade scene to be in all black and white with the red still standing out?
  • Josh 5 months ago
    In post, I just made all the shots without gatorade black and white, and then for those shots, I just created a color key for red, and desaturated everything that was outside that key.
  • Stefano Dooijes 1 month ago
    I love that shot.
    Do you know if it is possible to do in Final Cut Express?
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  • Hyun De Grande 1 month ago
    Could easily be used professionally!
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  • Harold Zuzunaga 19 days ago
    Powerade will do the job better

    vimeo.com/1297932
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