"6 sides, 9 days, 8 hundred million miles away"

Born and raised in the late 80’s and early 90’s, this classic re-issue exemplifies the grungy, colourful, retro-futuristic style of its time. And with the characteristic hexagonal cell design of the Trinomic support system, it will soon find its way into exclusive sneaker shops everywhere.

But it is not coming alone. The “true” story of the R698 and how it has returned to conquer the Earth will be told through an action-packed film trailer based on the great (and not so great) science fiction movies that we remember so well from 20 years ago.

Where has it come from? Why is it here? And what does R698 really mean? The answers will soon be made clear.

On 25 April, the wait is over. Enter the six-sided world of R698.