Heinz Top This - Take 2: Science of a Burger. in HD. on Vimeo

Heinz Top This - Take 2: Science of a Burger. in HD.

by Chris Crutchfield

2 months ago

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Here is a video I did for... thats right... another contest! This one is for Heinz. Check it out.

It was shot on 2 Panasonic HVX200s at 720p/24. It was edited on an iMac using Final Cut Pro 6. The motion tracking was done using After Effects CS3. The narration/music was done in Soundtrack Pro.

The official video is over at youtube.com/chriscrutch but its always better to see it in HD.

The most interesting thing about this project is that it was all done in one night (albeit one looong night), by one man. Me. Not to, you know, brag or anything... but it was a busy night wearing the hats of Producer/director/DP/lights/editing/CG/scoring etc etc. From concept to near completion in a night. (and who says I need sleep?!?)

it was fun. i had a good time.

Credits

Chris Crutchfield
director/producer/dp/editor. ok. pretty much everthing but be th

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brian hunt 2 months ago

great job man
Jaime Macías 2 months ago

Yes!
Jason Lapeyre 2 months ago

Dude! I can't believe you did that in one night. Maybe there's actually something to this whole "democratization of filmmaking" HD thing.

That was better than 90% of the commercials I see on TV in Canada.
Chris Crutchfield 2 months ago

hahaha... well thanks man. I'm glad you enjoyed it.
Soria 2 months ago

Great video!
How many "p2 cards" did you use for shoot this?
I'm thinking buy a HVX200 but the p2... buff... (money).
What do you think about that?
Chris Crutchfield 2 months ago

3 x P2 Cards, all 16GB. I only own one, and borrowed the 2. I would suggest looking into a FireStore drive to mount to the side or back of the HVX. It will definitely save you money over buying the equivalent GBs worth of P2 cards. I had one of those for this shoot, but it was a really time cramped shoot, and I would have really needed one for each camera. A FireStore is 100 times faster and easier when its time to ingest all that HD, and thats another perk of it.
HDart 2 months ago

excellent one, good gob!
Ivan Ciego 2 months ago

Please let me just eat the burger.
Michael Rapadas 25 days ago

How can you motion track so accurately? Please get back to me if you have any advice or websites I could check out. Thanks
Chris Crutchfield 22 days ago

Well michael. I used after effects, and though it has a motion tracker built in, and this was HD footage, so plenty of color info to work with... I still had to go and track manually. SO i just went frame by frame. It was all done in one night, but it was very long. Sometimes I would cheat and go 4 or 5 frames at a time, but shh, dont tell anyone!

videocopilot.net/tutorials.html

is a really good place for stuff like this in general. I think they've got a basic tutorial on motion tracking somewhere down the line on this page. Andrew Kramer does good stuff. Hope that helps