What happens when you take twenty handpicked creatives, give them each two minutes, the same question to answer, and put 'em on-stage before a live audience? 20x2, that's what. No in its eighth year at SXSW, uncover the answer to "What's the Difference?"This was fun, for the first half. But we have ADD, and get bored quickly, so we moved on. There were a couple of really good, inspiring videos - that I don't see online yet, but will link to them, as soon as we can find them.

"George Kelly answers the question, 'What's the Difference?' at this years 20x2 event at SxSW in Austin, TX. March 10th, 2008. Footage captured with a Sanyo Xacti HD1000."

"So I was a part of 20x2 this year and the question was What's the Difference? This was my answer."

"Trajectory
Full video shown at 20x2 in London ( 20x2.org )
It's all about being on journeys, metaphorical and actual
sounds by sikir ( electroniclife.co.uk/sikir/ )
(more info at > consumer128.co.uk/blog/2006/11/19/where-am-i/ )"

"This was my 2 minute answer to the question "What if?" at 20x2 this year at SxSW. I interviewed my son and asked him a bunch of questions about what he would do if he were in charge of everything, then cut it down to two minutes."